Development of Agro-Horticultural Commodity Approach and Institutional Models in The District Of Madiun, Indonesia

Abstract

The aim of research is how to approach the development of agro-horticultural commodities and institutional models in the Madiun district, East Java, Indonesia. The research Methods of using interviews, field studies and expert discussions are conducted in the region Agropolitan Madiun  distrrict. Analysis of component development using Analytic Hierarchy Process (AHP), the selection of commodities and institutional models using Exponential Method Comparison.  The result  showed that three main factors agro-horticultural development is influenced by market demand (0.219), government policy (0.164) and  the management of production systems (0.109). The main purpose is the increase in added value and competitiveness (0.211), social welfare (0.164), and local revenue (.143). The priority  commodities increased potential added value in a row is mango, banana, avocado, jackfruit, mangosteen and citrus. Alternative institutional model chosen is the first  of rural agro-industry cooperative and the second  is the group of the priority scale agro-products of fruit crisps (priority I), fruit syrup (priority II), various lunkhead (priority III), and sweets (priority IV).